Software development is the collective processes involved in creating software programs, embodying all the stages throughout the systems development life cycle.

Digital marketing extends beyond internet marketing to include channels that do not require the use of the internet. It includes social media marketing, display advertising, search engine marketing, and any other form of digital media.

Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games are becoming more common in our advancing technology.